The U.S. Supreme Court’s First Amendment cases that distinguish between commercial speech and political speech are explained, and the arguments in favor of greater protection for Nike’s statements about its overseas operations are evaluated in light of Donaldson and Dunfee’s integrative social contracts theory. The hypernorm of “necessary social efficiency” is invoked to claim that the arguments made by Nike and various “friends of the court” in favor of greater protection for corporate speech are problematic.

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